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Bali Tourism Industry Strengthens Collaboration as BTEA Expands Network Across 1,200 Members

Kadek Dodo

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UTC+8

Tourism industry stakeholders attend a BTEA halal bihalal gathering at Nirmala Heritage Hotel in Jimbaran, Badung, on April 10, fostering cross-sector collaboration within Bali’s tourism ecosystem.
Tourism industry stakeholders attend a BTEA halal bihalal gathering at Nirmala Heritage Hotel in Jimbaran, Badung, on April 10, fostering cross-sector collaboration within Bali’s tourism ecosystem.

BADUNG, DEWATA.NEWS – The Bali Tourism Ecosystem Association (BTEA) is intensifying collaboration among tourism stakeholders as part of efforts to maintain the resilience and quality of Bali’s tourism sector amid evolving global challenges.

The commitment was highlighted during the association’s third halal bihalal gathering and sixth community meetup, held at Nirmala Heritage Hotel in Jimbaran, South Kuta, on Friday (April 10). The event brought together tourism professionals from various sectors, reflecting the growing network within the organization.

BTEA Chairman I Made Terimayasa stated that cross-sector synergy remains essential in ensuring Bali’s tourism ecosystem stays adaptive and sustainable. The association currently has 55 official members, while its broader digital communication group connects more than 1,200 industry participants.

“Members come from various sectors, including hotels, restaurants, travel services, spas, and adventure tourism. Essentially, everyone involved in tourism is part of this ecosystem,” he explained.

According to Terimayasa, BTEA was established in Bali to address the need for a locally driven collaboration platform. He emphasized that active communication among members allows for fast and practical problem-solving in daily operations.

“If there is a need for transport, language-specific guides, or even technical issues like a vehicle breakdown, it can be quickly addressed through the group. The same applies to villa or hotel availability—members respond immediately. It’s a fast and supportive system,” he added.

Acting Head of the Badung Tourism Office, Ni Kadek Ari Armaeni, welcomed the initiative, noting that Bali’s tourism sector increasingly depends on strong collaboration among stakeholders.

“Bali’s tourism needs an ecosystem that focuses on building quality, not just quantity. This requires strong cooperation from all parties involved,” she said.

She also highlighted the importance of transitioning toward higher-quality and sustainable tourism practices, including the development of tourism villages and the adoption of green tourism principles.

“The government cannot work alone. We need to move forward together. With solid collaboration, we are confident that future challenges can be addressed collectively,” Ari Armaeni emphasized.

The initiative reflects a broader push within Bali’s tourism sector to strengthen coordination, improve service quality, and ensure long-term sustainability for one of Indonesia’s key economic drivers.

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